---
title: Boost Customer Activation & Retention, featuring Heap
image: https://info.skilljar.com/hubfs/SJ-Heap-Social-1200x628-1.png
---

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Trained customers are your best customers

### ON-Demand WEBINAR

# Boost Customer Activation & Retention

Optimizing the Education Experience using Behavioral Data

August 23, 2023 | Watch Now

What do your learners do AFTER they complete your training? Experts from Heap’s customer education team discuss how they use behavioral data to improve the learner experience and business outcomes. 

![Webinar](https://info.skilljar.com/hs-fs/hubfs/Webinar.png?width=101&height=100&name=Webinar.png "Webinar")

## Heap shares how they optimized their training program by analyzing behavioral data

Finding the *right* data to track and monitor is essential for improving your overall training platform experience.

The education team at Heap discovered data elements from Heap University that enabled them to optimize the entire user experience — *from learning paths to design elements*.

Learn how Heap: 

- Identified the key behavioral data elements to capture from their learners
- Analyzed their training data and quickly pivoted with improvements and enhancements 
- Planned their content roadmap around insights gathered from their training program data

Don’t know what data to track or how to use it to improve your training? Watch now!

## Speakers

![4175495D-](https://info.skilljar.com/hs-fs/hubfs/4175495D-.jpg?width=2000&height=1910&name=4175495D-.jpg "4175495D-")

**Eric Mistry**  
Heap  
Customer Education Operations Manager

![Dereck-Cate](https://info.skilljar.com/hs-fs/hubfs/Dereck-Cate.jpeg?width=800&height=800&name=Dereck-Cate.jpeg "Dereck-Cate")

**Dereck Cate**  
Heap  
Director of Customer Education

![image (2)](https://info.skilljar.com/hs-fs/hubfs/image%20(2).png?width=200&name=image%20(2).png "image (2)")

**Daniel Jimenez**  
Heap  
Senior Customer Education Specialist

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